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Measurement

Win rate

The share of a partner’s bids that won the decision.

A low win rate with a high bid rate means the partner is being outbid or is under the floor. A high win rate with a low bid rate means it is selective. Both are useful in a conversation with the partner.

100requests62bids21wins34% win rate
Of the bids a partner made, how many won. Low with a high bid rate means outbid or under the floor.