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Publink
Platform

One Workflow. Agents and People on the Same Record.

Publink brings creative, media and campaign operations into one ad server that agents can work through and people can oversee. Here is what is inside.

Why Publink

Built as One System, Not Stitched Together

Ad servers, creative tools and buying platforms usually come from different vendors. Publink is all of them, built as one system.

AGENT-READY

Agents Work Through It Natively

Agents find inventory, create ads, run campaigns and read results through Publink itself. Not a chatbot on top of a dashboard.
CREATIVE BUILT IN

AI Creative, Including Video

The brief becomes the ad inside the same system that serves it. No exports, no hand-offs, review built in.
ONE ENGINE

Every Screen, One Ruleset

CTV, in-app, web and audio decided by the same engine. A rule written once applies everywhere it makes sense.
TRANSPARENCY

Down to a Single Request

Capture any request end to end, with a reason for every miss and the paid price next to the declared one.
SUPPLY PATH

Verified Before You Buy

sellers.json, ads.txt and SupplyChain read for you, so a path that does not add up is flagged early.
FIDELITY

Signals Passed as Received

Every inbound signal forwarded untouched to demand. Nothing stripped, nothing invented, nothing sold on.
OPEN

Standards Only, No Lock-In

AdCP, MCP, OpenRTB, VAST, sellers.json and SupplyChain. Your placements, partners and reports are yours to export.
How it works

One Cycle, One Record

Every campaign moves through the same four stages. Agents do the work at each one; a person approves before anything goes live.

01 / Create

Ad Creatives From a Brief

Describe the product, the audience and the goal. Publink drafts the creatives, including video, alongside supported display and app formats, and holds them for review.

  • Video-first generation, with display and app formats where they are supported.
  • Every variant passes the review steps your account requires before it can serve.
  • Creatives are checked for size and format before the first request.
  • Agents can create, revise and submit creatives through the same interface your team uses.

Brief In

No prompt engineering. The brief is the input.

Video First

Built for screens where motion sells.

Reviewed

Nothing runs until it is approved.

Formats

Video, display and app placements.

Every Screen

CTV, in-app, web and audio inventory in one catalogue.

Path on Record

Seller relationships shown next to each product.

Agent-Readable

Products described so an agent can reason about them.

Proposals

Products, budget and flight shaped into a plan.

02 / Discover

Find the Inventory. Shape the Proposal.

Compatible agents can discover the inventory publishers have opened, ask for what fits a brief, and come back with a proposal a person can approve or change.

  • Inventory is only discoverable when its publisher chose to open it.
  • Each product carries its environment, formats and the supply path behind it.
  • Proposals hold the products, budget, dates and pacing in one place.
03 / Run

Campaign Control That Stays in View

Budgets, dates and approvals are never buried inside an automation. A person or a permitted agent can pause, change or resume a campaign, and every change is on the record.

  • Flights, budgets, price and priority per campaign.
  • Geo, device, app and domain targeting, dayparting and frequency caps.
  • Pause and resume without losing history.
  • Agents act within account permissions, enabled capabilities and review requirements.
A campaign, step by step
brief      running shoe · DE, AT · 30 days
creative   3 video variants · 2 approved
plan       CTV + in-app · budget + pacing set
approval   signed off by a person
status     live · pause or change anytime

Illustrative. Values are examples, not live data.

04 / Read

Delivery and Transparency, From the Serve Itself

Reports count from the same events that drive billing, so the agent, your team and the publisher read the same numbers. When something is estimated, it says so.

DELIVERY

Results You Can Check

Impressions, quartiles, completes and pacing, broken down by placement, country, app and device.
CAPTURE

Any Request, End to End

Signals in, rules applied, partners called, bids back, winner served. And a reason for every miss.
SUPPLY PATH

Who Sold It, and Why

Seller relationships and authorization evidence from sellers.json, ads.txt and the SupplyChain object.
One engine

Every Buyer, Every Screen, One Ruleset

Under the hood

A Real Ad Server, Not a Wrapper

  • One decision engine across CTV, in-app, web and audio.
  • OpenRTB, VAST, header bidding and direct line items on the same placement.
  • Every inbound signal forwarded as received. Nothing stripped, nothing invented.
  • Standards only: AdCP, MCP, OpenRTB, VAST, sellers.json, SupplyChain. No lock-in.
With you

Set Up Together, Not Handed Over

  • A demo is a real run on a real account, not a slide.
  • Onboarding done together: company, placements, partners, permissions.
  • Answers in writing from the people who built it.

Bring a Brief. Leave with a Campaign.

Show us what you are working on. We will walk it through Publink with you, from the first brief to delivery, with your team making every call that matters.