Creative
The ad itself: the video, image, audio or markup that renders.
Creatives have a format, a size or duration, and a set of tracking events. An ad server validates them before they can serve and records which one won each impression.
The ad itself: the video, image, audio or markup that renders.
Creatives have a format, a size or duration, and a set of tracking events. An ad server validates them before they can serve and records which one won each impression.