PR Manager
Shape the conversation around the future of publisher monetization.
Publink is building an AI-native ad server that connects AI agents to the work of advertising: creating ads, finding places to run them, managing campaigns and reading delivery results, with people in control of the decisions that matter.
We are looking for a PR Manager to build Publink's profile within the advertising, publishing and technology industries and establish the company as a credible voice in the future of digital advertising.
This is an opportunity for someone who can combine strategic communications, media relations, storytelling and industry knowledge to help Publink stand out in a complex and rapidly changing market.
The Opportunity
Your mission is to make sure the market understands why Publink exists, what is different about it and why publishers should care.
You will develop Publink's external communications strategy, build relationships with relevant journalists and industry voices, and create stories that position Publink around transparency, publisher control and better advertising infrastructure.
Key Responsibilities
- Develop and execute Publink's PR and communications strategy.
- Build strong relationships with journalists, editors, analysts and industry publications.
- Identify relevant news opportunities, industry trends and topics where Publink can contribute.
- Develop press releases, media pitches, thought-leadership articles, executive interviews and commentary.
- Position Publink's leadership as credible voices in digital advertising and publisher monetization.
- Develop stories around Publink's technology, customers, partnerships and market developments, and support launches, events and commercial milestones.
- Monitor media coverage and industry conversations and identify opportunities for Publink to participate.
- Work closely with Business Development and product to translate commercial and technical developments into compelling stories.
- Develop Publink's presence across LinkedIn and relevant industry channels, including conferences, podcasts and newsletters.
- Measure PR activity through media coverage, reach, engagement, inbound opportunities and brand visibility.
Who We Are Looking For
You may come from:
- AdTech or digital advertising
- Digital media or publishing
- Technology PR
- B2B communications
- Advertising or media agencies
- Corporate communications
- Journalism or business media
We Value
- Proven experience in PR, communications or media relations.
- Strong understanding of digital advertising, publishing or technology.
- Excellent written and verbal communication skills, and the ability to turn complex technology into simple and compelling stories.
- Strong journalist and industry relationships.
- Confidence working with senior executives and technical teams.
- Ability to identify newsworthy angles before competitors do.
- Strong understanding of LinkedIn and modern B2B communications.
- Entrepreneurial mindset, ability to work independently, and curiosity about the future of advertising and media.
What Success Looks Like
During the first 12 months, success would mean:
- 1
Increased visibility
Publink is increasingly visible in relevant advertising, publishing and technology conversations.
- 2
Strong media relationships
A valuable network of journalists, analysts and industry influencers.
- 3
Thought leadership
Publink executives recognized as voices on publisher control, transparency and advertising infrastructure.
- 4
Strong market positioning
Publink recognized as a credible alternative for publishers looking for more control and transparency.
Why Publink?
The advertising ecosystem is complex, but the principle behind Publink is straightforward: publishers should have control over their own inventory.
Publink gives publishers the ability to set their own rules, choose their demand partners and see what happens from request to render. The platform supports OpenRTB, VAST and direct deals across web, in-app, CTV and audio. Publink also takes a clear position on transparency: no hidden margins, no data resale and no lock-in.
The Profile in One Sentence
A PR professional who can understand AdTech, create compelling stories and make Publink a recognized voice in the future of publisher monetization.